A lot of websites these days rely on style and themes to drive conversions. Therefore, as a website owner, you need to pay more attention to site UI/UX coupled with its functionalities and interactive content. There is a reason why 37% of businesses prefer WordPress to host their sites.
Creating an interactive website is necessary to provide your visitors with a smooth navigation experience and connect more with your content. It offers you a great scope to improve site metrics by increasing the email subscribers list, getting more comments on the blogs, and generating more leads/sales.
One of the best ways to run a successful WordPress website is to add a range of interactive elements. All you need is the right suite of plugins and a vision of the experience you wish to provide. And with the help of an expert team that provides WordPress design and development services, you can fine-tune interactive features to create a unique on-site experience for visitors.
Let us explore some of the effective ways to make your WordPress website more interactive with plugins.
Interactive Booking and Calendars
Hosting a live calendar on your website is a must if your business offers consultations, bookings, or scheduled services. Using an interactive booking option, your consumers will browse available appointments and even check your scheduling function to match their required dates. It is imperative to consider your brand identity and WordPress website theme when creating a calendar’s design and interactive features for your website.
For example, a typical calendar would display a grid covering the whole month or the following five days in half-hour increments. Certainly, you will need to show what happens when a user clicks on an available time or date.
Use Booking Calendar plugin for WordPress that includes incorporating UI the users see and the dynamic options you provide them with. It is best to blend in appointment management with an engaging scheduling application. It lets your customer experiment with scheduling, rescheduling, canceling, and rearranging appointments that suits them.
Dedicated Interactive Plugin
You can use a content idea generator to create engaging content but conversions often require more than good content. You will need to strategize the aspects that drive engagement by motivating visitors to connect better with your business. And the longer they stay on your site, the more are the chances of turning visitors into customers.
When you provide them with something interesting to interact with, you will create a favorable impression. With the H5P plugin, you can offer website visitors interactive content.
Once you successfully install the interactive H5P WordPress plugin, retaining website visitors for a long period will be easy. With H5P, you get the following HTML5 interactive elements in your WordPress site:
- Image hotspots
- Personality or arithmetic quiz
- Memory game
- Interactive videos
- Crossword game
- 360-degree virtual environments
- and many more.
Integrating H5P into your WordPress website is easy as the plugin is entirely composed of open-source code. Additionally, it is completely responsive, ensuring that your content looks great across a wide variety of displays and devices.
Site Reviews is a great (and free) plugin to collect customer reviews and feedback like Yelp or TripAdvisor. It gives visitors the power to rate and evaluate your website on a scale of 1 to 5. WordPress reviews plugin comes with an array of features to display user feedback on your website.
You can also include a list of the best reviews on your website’s front page to try and win visitors’ confidence. It provides you with the permission to either approve or discard a review before publishing it.
Moreover, there is an option where you make registration mandatory for users before posting a review. In turn, they will also get notifications on new entries and response(s) to their reviews.
360 Viewer Walkthrough
It’s a good idea to keep track of SEO and web design trends, which includes things like AI Implementation and the use of AR/VR. And, if you are looking to create an impact with the latter, then you can use WP VR – 360 Panorama and Virtual Tour Builder For WordPress.
This plugin helps visitors virtually “visit” an environment, providing a comprehensive and immersive experience. A viewer can use it in two ways: to walk around virtual worlds created in 3D or to view 360-degree images and videos.
You can also offer custom controls with a “click and hover” function to soak in the digital multimedia content. Such an experience will transfer your visitors to the virtual world, regardless of whether you’re selling a home, renting a facility, or constructing a virtual event space, and encourages them to engage further with your brand.
What if your site provides scope to let users communicate with you while engaging themselves in reading your content? If this is the case, you can include a chat function on your website using 3CX Live Chat.
Using this plugin on your WordPress site allows you to converse directly with visitors. With 3CX Live Chat, you can simplify customer communication, grow your lead count, and engage your visitors with seamless communication. It is aimed at bridging the gap between the prospective customers and the brand, effortlessly and efficiently.
Consider the following scenario: a prospect requires immediate chat support for a travel booking. The plugin will be critical in linking this individual to your sales agent, customer service representative, or anybody who is necessary to interact with such issues.
Maintaining a successful WordPress website may be challenging, even if you routinely publish informative and engaging content. You can implement any of the plugins mentioned above to ensure you keep your WordPress website engaging. These are little, simple-to-implement techniques that can make a huge difference in user behavior metrics.
Creating interactive content by integrating necessary WordPress plugins will help you stay ahead of the competition. It helps generate viral content that people love to share and comment quickly on. Additionally, taking such steps encourage readers to connect more deeply with your content, increasing the likelihood of extra likes and shares on social media.
Lucy is a creative content writer and strategist at Marketing Digest. She specializes in writing about digital marketing, technology, entrepreneurship, and education. When she is not writing or editing, she spends time reading books, cooking and traveling.