TikTok is a video sharing app that allows users to create short videos and share them with other users. It has gained popularity in recent years due to its quirky video filters and user-friendly interface, which makes it easy for anyone to create entertaining content. If you want to get more views on TikTok, there are many strategies you can use.
1. Optimize your TikTok account
Your TikTok account should be as complete and optimized as possible. This means:
- Adding a profile picture and a cover photo.
- Setting up a username and bio that reflects your brand or personal brand.
- Adding links to other social media platforms you use so that people can follow you there too.
- Setting your account to public or private.
2. Identify Your Audience
You need to know who your audience is. This will help you create content that resonates with them and allows them to find you on TikTok. If your business caters to a certain demographic, try promoting specific videos to people who fall into that demographic. For example, if you run an online clothing store for young adults in their 20s and 30s, promote the latest fashion trends in your videos so they can be seen by more people interested in those trends.
3. Use Popular Hashtags
Hashtags are a great way to increase your exposure, but you have to be strategic about what hashtags you use. You can’t just stick any old hashtag in a video and expect it to go viral.
You want to use hashtags that are popular in your niche and get lots of views. This will help people find your video and give it more exposure. If possible, try using hashtags specific to your content as well as popular ones relevant to the video’s topic or industry.
4. Use Trending Sound Effects
When it comes to using sound effects in your TikTok videos, it’s important to note that you don’t have to add a ton of different sounds and music together at once; rather, try using one or two different sound effects that are popular with other creators at any given time.
5. Try A Duet
Duet on TikTok is when you record a split-screen video with another person, either live or via “replay.” Duets can be a lot of fun, and they’re also a great way to collaborate with other TikTok users. You can either do this by finding someone who has an audience similar in size to yours or by using the “search” feature on the app itself.
6. Keep it Short and Sweet
A short-form video platform, TikTok encourages users to post content that is brief and to the point. So keep your videos under one minute long if possible, especially if you’re just starting out. This will help you keep your audience interested and also reduce the risk of people getting bored and clicking away before they see the end.
7. Cross-promote on Other Socials
One way to grow your audience on TikTok is to cross-promote your content across other social media platforms. This can be done through hashtags, which allow you to reach people who aren’t following you yet but are interested in your niche or industry. You can also cross-post on Instagram, Facebook and Twitter if they’re relevant for your brand. If you have your own website or a blogging platform, you can also cross-promote on those too.
8. Create a Series of Videos
One of the best ways to grow your audience on TikTok is to create a series of videos. This will help you build a relationship with your viewers and keep them coming back for more content. If you have a theme or message that you want to share, then it’s worth creating 10-20 videos on this topic rather than just one or two.
9. Collaborate With Other Users
Collaborating with other users on TikTok is a great way to gain more followers. You can choose from a list of people who have similar interests and followings, or you can create your own list by searching for users who are following popular influencers in your niche. When you find someone you want to collaborate with, send them a DM or comment on one of their posts asking if they’d like to work together.
10. Post On The Right Time
The best time to post on TikTok is between 6 p.m. and 9 p.m., but this can vary depending on where you live. To find out when the best time to post is in your area, visit the analytics page in your account settings and scroll down until you see a chart showing how many people have viewed your content over time.
11. Upload Multiple Videos
One of the biggest mistakes people new to TikTok make is uploading one video and not uploading again for a long time. It’s important to post multiple times each week so your followers don’t forget about you. You can upload as many as four videos per day; just make sure that they’re unique and different from one another!
12. Craft High-quality Videos
Another mistake people new to TikTok make is uploading low-quality videos that aren’t worth watching. You can tell by the amount of likes and comments that your followers think they’re good, but they need to be even better! Make sure your video has good lighting and sound quality so people don’t have any trouble understanding what you’re saying. Examples of content that will get you a lot of likes and views include challenges, lyric videos which you can create using a lyric video maker app, and duets. The more creative you are with your content, the better your viewership will be!
13. Be Aware of What’s Trending
If you’re going to be successful on TikTok, you need to know what’s trending. This is especially important if you’re trying to make money from the app since it’ll help you decide which challenges or memes will earn you the most cash. You can go through the list of trending hashtags, or just check out some of the top performers on the app. As long as you stay updated with current trends as well as tech buzzwords, there’s no reason why your content won’t do well!
14. Use TikTok Ads to Boost Reach, Followers and Engagement
TikTok ads are a great way to get new followers, increase engagement and boost your organic reach on the app. You can run Ads for your TikTok account, as well as individual posts or videos. This will help you reach more people and grow your following faster than if you were just relying on organic growth alone.
Conclusion
TikTok is a great app to use for marketing and growing your business or brand. It’s quick, easy and fun to use, which means you can get more exposure without having to spend too much time on it. With the right strategy and a little bit of effort, you’ll be able to see results in no time!