YouTube has become the top platform when it comes to streaming online videos. It has also been a place where people come to watch videos and learn a lot from them. That’s why this platform is widely popular among internet users worldwide.
If you’re starting a YouTube channel, the next thing you want is for your videos to be seen by as many people as possible. Once your videos get thousands of views, you can then monetize your channel and make more money from it.
This is why incorporating YouTube marketing is crucial in your marketing strategy. They will help you achieve your goals and make more money in the process.
5 Types of Videos that Get Attention on YouTube
YouTube, now owned by Google, is the second most visited website in the world. It is one of the most popular social media platforms in the world, with over a billion users and 5 billion hours of video watched every day.
YouTube has been a great place for brands to promote their products and services. It has become a great platform for making money online, especially with influencers having millions of subscribers on their channels simply by uploading videos every day.
However, not every video is made equal. That said, one type of video often gets more views than others simply because the majority of people enjoy watching this form of content.
These are some popular video types you can recreate for your YouTube channel.
1. How-to Videos
How-to or tutorial videos are a great way to share your knowledge with others. It can be a simple tutorial about how to use a product, or it could be more complex, such as a video that shows people how to build something.
How-to guides and tutorials focus on teaching users how to use new technology or software as well as giving them an overview of how things work. For example, you could create a video guide on how to use your new smartphone or explain some of the features on it that users might not be aware of yet (such as the camera’s panorama mode).
2. Testimonial Videos
Testimonials are videos where people review and discuss products or services. They can be done in a variety of ways and are great for introducing people to products they don’t know much about.
Testimonials or customer reviews are great to produce if you have products or services to offer. By showing how your past customers are satisfied with your products, you can gain more attention from new prospects.
3. Educational Videos
Educational videos are perfect for showing viewers how to do something or explaining a concept in detail. These videos can cover anything from the basics of using an app to the complexities of quantum physics. Educational videos help viewers learn new things and expand their knowledge base without having to spend years in school.
4. Explainer Videos
Explainer videos are short, fun videos that explain a concept or idea in a simple and engaging way. They’re great for getting your viewers interested in something new, like a product or service. They can also be used to introduce people to an idea they haven’t been exposed to before.
5. Character-Based Videos
Character-based videos use characters such as mascots, cartoon characters, and other non-human entities to help tell a story and engage with viewers. For example, you could create a video where the viewer is introduced to your company mascot and learns more about your business through this character’s eyes.
10 Best Popular YouTube Marketing Tools
If you are looking for ways to grow your channel and make it more profitable, then you need to use the right marketing tools that will help you get there. Below are some of the top ten marketing tools you can use on this platform and other YouTube alternative channels.
1. CoSchedule
If you have been on YouTube for long enough, then chances are that you have heard of CoSchedule. This tool makes it easy for YouTube channels to generate headlines from their videos and also track their performance over time. It is also one of the top tools used by influencers on YouTube to get more subscribers, likes, and views on their channels.
2. Vyond
If you want your videos to be seen by as many people as possible then make sure to make your videos using Vyond. This tool helps in boosting the traffic of any video uploaded onto Youtube without worrying about the quality of your content.
With Vyond, you can easily create engaging animated videos that will help you connect with your audience and drive your business goals. Using its easy-to-use video creation tools, you can create videos that are both informative and entertaining.
3. TubeBuddy
TubeBuddy is another great tool that can be used alongside other YouTube tools to help you get more subscribers and views on your videos. It has a wide range of features including an analytics dashboard, custom thumbnails, and other tools that are aimed at helping you grow your channel and the number of subscribers you have.
TubeBuddy is a useful YouTube marketing tool that helps users easily manage their channels and also gives them the ability to grow their channels by sharing ideas and insights with other content creators.
4. TubeAssist
TubeAssist is another great YouTube marketing tool that can be used alongside other top YouTube marketing tools to help you grow your channel. It helps in optimizing your videos for better search engine results and also provides a wide range of other social media management tools that can be used to boost the performance of your videos.
5. VidIQ
VidIQ is a tool that is designed to help you better understand which type of content performs best on YouTube so that you can create more content like it in the future. It does this by providing insights into how viewers watch videos on YouTube as well as how they interact with them through comments and likes.
6. SocialBlade
SocialBlade is one of the top YouTube marketing tools because it helps in tracking the performance of any channel on YouTube over time. It also allows users to make predictions about how their channels are likely to perform in the future based on trends observed from past data which makes it one tool not to miss out on if you want to grow your channel’s performance over time.
7. Biteable
Biteable is another great tool that can be used alongside other top YouTube marketing tools to help you create compelling video content. With its library of built-in assets, you don’t need to be a design expert to get started. Simply select the elements you want to use in your video, and we’ll take care of the rest. Plus, this tool is a cloud-based platform, so you can access your videos from anywhere and share them with anyone.
8. Tubics
Tubics is the leading YouTube marketing tool that helps businesses grow their viewership and engagement. Tubics provides detailed insights into a channel’s performance, including subscribers, video views, likes, and shares.
It also offers powerful tools for creating and managing videos, such as scheduling uploads and tracking analytics. With Tubics, businesses can optimize their YouTube marketing strategy to get the most out of this popular platform.
9. Agorapulse
Agorapulse is a social media management tool that allows you to manage your YouTube channel, Facebook page, and Twitter account from one place. It also gives you the ability to schedule posts in advance which means you can plan for future content and schedule it months in advance.
10. Hootsuite
Hootsuite is the world’s most popular social media management platform, with more than 16 million users and over 800,000 customers. The company provides a single platform to help businesses grow their social media presence, track their brand reputation, and more effectively engage with customers.
Hootsuite’s YouTube video scheduler makes it easy to publish and optimize videos for your channels. With Hootsuite, you can save time by scheduling videos ahead of time, measuring performance analytics to improve future content, and engaging with viewers in real time.
Takeaway
YouTube is an effective tool to help you grow your business and reach new customers, however, it can be a struggle to use without the right tools.
Using these 10 YouTube marketing tools will help you to streamline your YouTube marketing efforts, improve your performance and get more traffic from your video content.